‘Your Rich BFF’ founder Vivian Tu reveals the single habit everyone should adopt from wealthy individuals
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The morning following the September 11, 2001 terrorist attacks, newspapers displayed unimaginable scenes on their front pages.
A recent survey of American teenagers and young adults shows medical and healthcare careers ranked as the top choice over becoming a content creator.
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YouTuber Mark “Markiplier” Fischbach expressed hope that GoPro maintains its camera heritage after merging with an optical-photonics company.
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Jimmy Kimmel stated his interview with Democrat James Talarico won’t air on ABC due to concerns the FCC might object to it.
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Bumble’s shares have plummeted 96% from their peak, yet Blackstone doubled its investment by exiting the company early.
Publicis shocked Madison Avenue by securing PepsiCo’s $1.7 billion account while simultaneously working for Coca-Cola — and pitching for additional business.
Jamie Drew is tasked with pushing Gap Inc. beyond conventional fashion collaborations to reach fresh audiences and build new ventures.
Influencer marketing’s open secret: Brands are requesting creators not to disclose their paid partnerships.
The financial creator launched a new app, Ask Dolly, delivering personalized news and financial information in her approachable style.
“I’m naturally restless as a person,” said Kara Swisher. “I always joke that I’m a terrible employee.”
The show’s creators said they were “inspired by the bravery and patriotism of Apple and Google,” who recently renamed Lake Ontario to Lake America.
OpenAI’s CFO, Sarah Friar, discussed ChatGPT’s advertising strategy at a conference, revealing the company is on track to hit $1 billion in annual revenue.
The teaser for Alex Gibney’s Elon Musk documentary has arrived. It promises an “unflinching look at earth’s most unchecked man.”
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Ad-supported streaming platforms are increasing commercial time per hour amid Hollywood’s push for profitability.
Social networking and dating startups used these pitch decks and memos to secure funding and close deals.
ESPN faces criticism for its framing of the LA Clippers’ salary cap controversy, which one PR professional called “very misleading.”
The restructuring is expected to impact over 500 positions at the adtech firm, which faces growing competition from Amazon.
Andrew Yaffe was brought on to expand Dude Perfect beyond YouTube. He and the company’s board cited “different perspectives” on the path forward.
Fox News is parting ways with star anchor Maria Bartiromo and said it would “wish her all the best on her next chapter.”
Amelia Dimoldenberg announced Thursday that her hit show “Chicken Shop Date” is ending.
Good Good’s CEO and president have departed in the latest twist at the troubled YouTube golf collective. Read a memo viewed by Themoneytimes.
Sportsbooks like FanDuel prohibit customers from placing bets on others’ behalf due to state regulations.
Ad insiders advise CMOs to stay calm, assess their exposure, and seek independent measurement following the lawsuit.
CreatorFi secured new financing to fund creator-led media businesses, focusing on gaming, music, and live events.
MrBeast’s dependence on founder Jimmy Donaldson has raised concerns among insiders and investors as the company grows and considers an IPO.
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President Trump is advocating for a federal tax incentive for movies and TV produced in the US, giving Hollywood renewed optimism after a confusing tariff plan.
MrBeast’s latest venture: becoming an author. On Tuesday, YouTube’s top creator released a novel with James Patterson.
Good Good could lean into its core audience and use humor to rebuild trust. The road to recovery will be long, though.
It failed for Quibi. But now companies like CandyJar claim they’re generating real revenue from short, low-budget video.
The company hired a new president just before fallout from a Callaway ad began. Critics say the spot promoted violence against women.
Good Good’s CEO criticized the golf equipment company, alleging the brand asked the YouTube group to “take the fall” for a controversial ad.
Following a surprise multibillion-dollar settlement, Meta is going on offense against TikTok and YouTube with a new PR strategy.
In 2023, former Instagram employees launched a new app called Retro. It’s one of many new social platforms challenging Big Tech.
Creator commerce platform Levanta raised a $22 million Series B round as it aims to drive more influencer affiliate sales on retail sites.
The ad, promoting a partnership between Good Good and Callaway, showed a male golfer pushing a female player to the ground.
The SEO community is in an uproar over data suggesting ChatGPT abruptly stopped citing Reddit. For CMOs, the trend isn’t as dire as it seems.
PR professionals said Neutrogena responded too late, accepted too little responsibility, and scored an own goal by disabling comments on its Instagram statement.
BuildOps CMO Colin Piper once led a 130-person marketing team. Now he believes smaller marketing departments can achieve more.
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Jon Whitticom, an executive who helped build Netflix’s advertising business, is leaving the company, according to a memo viewed by Themoneytimes.
The Washington Post was ordered by an independent arbitrator to rehire Karen Attiah. The ruling stated the paper should not have fired her.
Fanta is launching its own Haunted Universe, another example of brands becoming media companies and entertainers in their own right.
WPP says a recent lawsuit filed by a former employee is a “naked attempt to leverage an exorbitant payout.”
A legal filing alleges Sony hired investigators to probe WPP, claiming the agency improperly withheld rebates from clients.
Justin Killion was named interim head of Beast Channels, encompassing YouTuber Jimmy Donaldson’s main channel and its gaming vertical.
Disney is launching a stock purchase program and changing its health insurance plans, months after cutting stock-based compensation for some tech employees.
Meta’s new vibe-coding app, Pocket, is a playful social feed. It’s now rolling out in the US after testing began this summer.
AI companies are recruiting influencers with substantial paychecks. Creators are weighing the potential backlash from their audiences.
YouTube is making its biggest move yet to defend its territory as Netflix and other streamers strike deals with star creators.

