Inside Juliana Clinics, The Beverly Hills Spa Celebrities Flock To

Have you recently looked at a movie star and wondered what on Earth they do to look so youthful and refreshed? A strict health diet? Perfect genes? No. Chances are, they’re seeing Lauren Goodman.

Expert injectors are like honest contractors; they’re very hard to come by. In Beverly Hills, the air hums with a silent ambition of those desperately trying to defy time. Lauren Goodman once stood at a crossroads: A seasoned expert in the art of subtle enhancement, she witnessed the frenzy of quick fixes and fleeting trends like over-filling lips and cheek and jawline augmentations — yet she yearned for clients that sought something deeper. Thus emerged Juliana Clinics, a regenerative medical spa with a deep philosophy of honoring the body’s innate wisdom.

Trained in Europe under aesthetic doctors of the highest order, Goodman turned Juliana Clinics — which opened its sparkly new clinic doors in late 2024 — into a destination for functional health and regenerative medicine that Hollywood’s most beautiful and discrete elite visit. “I look at and examine a patient’s face with a method that encapsulates not just anatomy, but I can diagnose and explain to the patient how they will age, and most importantly, how to prevent it,” Goodman explained.

“She created a whole health program for me from my first appointment,” said Marissa Ingrasci, a long-time patient of Goodman’s. “I was used to getting traditional neurotoxin injections, not knowing they were thinning my skin and causing all kinds of potential complications I’d have to deal with in the future. Lauren changed my whole approach to treating my skin — largely through regenerative treatments like NAD+ infusions after a laser.”

Since her launch, people from all over the world travel for a consultation. In her waiting area sat an Argentine couple that had flown in from New Jersey — their first time in California — just for a consultation and potential treatment with Goodman after seeing one of her TikTok videos explaining the anatomy of a face. The long waitlist doesn’t deter patients seeking Goodman’s face analysis.

“She has an eye like no one else, and I’ve seen everyone else,” said Heather Rust, another patient of Goodman’s. Among her speciality treatments are dermal filler injections, Radiesse, PDO threads, platelet-rich fibrin (PRF) and platelet-rich plasma (PRP), Ultherapy, Wharton’s Jelly, Micro-Gold Facials, and IV hydration therapy with NAD+, among many others in the warmth and luxury of a treatment room designed for maximum comfort. Patients can watch their favorite streaming platform while being treated and stuck like a pincushion with little-to-pain.

Patients looking for an unnatural aesthetic that would cause future tissue damage and sometimes, irreversible alterations, should seek out alternative practitioners.

What started as a personal quest for evolved techniques, new innovations, and natural beauty in an industry rife with illusions and old, two-dimensional approaches to skin laxity, Goodman created a center for patients that defies the traditional convention of aging, one subtle enhancement at a time.

And exiting Juliana Clinics won’t leave her devoted patients with a dreaded feeling of shame or need to conceal their face post-treatment. There’s little-to-no downtime for most of her procedures due to her accuracy, vein avoidance, and master technique that can only be achieved with time and talent. “You bruise ‘em, you lose ‘em.”