Automation projects in organizations are often small-scale and bottom-up, so I was pleased to learn that at least one large company, Johnson & Johnson, is taking a broad enterprise-wide approach to their digital strategy. J&J’s “intelligent automation” (IA) initiative—intelligent because it often involves rethinking how the company does its work, and because it employs intelligent digital solutions like machine learning as well as robotic process automation tools—is one of the largest-scale programs of which I have heard. It’s a great model for any organization that wants to get maximum value from automation tools. J&J’s goal is to reimagine end-to-end business processes with a digital-first approach and to shift employees’ focus from manual tasks to more engaging, creative and purpose-driven work.

Tesla CEO Elon Musk on Wednesday said the world’s biggest maker of electric cars is indeed building its next large vehicle assembly plant in Mexico, near Monterrey, confirming a Monday announcement made by Mexican President Andrés Manuel López Obrador.

Hey there, pop pickers! Happy Thursday. Make sure to listen to some music you love today. Whether or not you love today’s Heardle song is a matter of taste, though. In any case, I’ve got clues and the answer coming up to help you identify it.

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In the immediate aftermath of the NCAA pretty much throwing in the towel two years…

Search and display advertising aren’t the only parts of the marketing landscape that have changed over the past three years. As various social platforms have waxed and waned and mechanics and dynamics have shifted, brands are making new choices about where to invest and what to expect from those investments.