If you have kids, you’ve probably heard them blurt out “6-7” recently, with emphasis on the seven. Something like six-seven.
Gen Alpha are randomly repeating the numbers and laughing at the inside joke when they appear in the classroom, much to the annoyance of teachers and parents.
The 6-7 meme emerged from TikTok and YouTube Shorts, but how exactly did it originate, and what does it mean? Let’s break it down.
The ‘6-7’ Meme, Explained
6-7 was taken from a song called “Doot Doot” by the rapper Skrilla, in which he repeats the lyric “six-seven,” and the soundbite was distinctive enough for users to clip out of context and post on the internet.
One popular TikTok video, showing a kid at a basketball game yelling “6-7” into the camera right before one of the players makes a basket, catapulted the meme into virality.
The child’s face instantly became associated with the meme, and has been subjected to increasingly bizarre, distortive edits that frame him as an analog horror icon.
Those memes really took on a life of their own, inspiring some genuinely unnerving TikToks.
The child that unleashed the 6-7 curse on classrooms may have evolved into a Lovecraftian entity online, but what does the original meme mean?
What Does ‘6-7’ Actually Mean?
There is some debate over the specific meaning of “6-7”—some reckon it’s a way to describe mediocre or “mid” content, but most agree that the numbers don’t mean anything at all.
It’s not about a specific meaning, or where the meme came from, as the randomness is the point. In a TikTok video, content creator Philip Lindsay described the meme as purposefully ambiguous.
“There is no real meaning to it,” he said. “It is a number that is fun to say, popularized by a meme with the hand motions, and it just doesn’t mean anything.”
In fact, 6-7 could be seen as something of a wholesome replacement for the number 69, a number that will make a classroom giggle, but with no uncomfortable, adult associations.
The strange humor of younger generations seems a consistent source of fascination for adults—a Washington Post article from 2017, titled “Why Is Millennial Humor So Weird?” discusses how widespread internet use led to a domino effect of surrealism, in which a single meme will spread and become increasingly removed from the original joke, becoming utterly baffling to outsiders.
We’re well past the era of “weird” millennial humor now, and have even moved on from surreal Gen-Z memes—Gen Alpha’s sense of humor is now under the microscope.
Understandably, the generation that grew up immersed in the internet is very much into absurdism—think of Italian Brainrot or the Grinch’s knee surgery. Often Gen Alpha memes don’t mean anything at all, with the humor coming from being in on a joke that adults don’t get.
At this point, 6-7 is likely on its way out, having become increasingly understood by adults and featured in explainer articles (like this one), its esoteric secrets beginning to leak and spoil the fun.
Those unsettling edits of the kid at the basketball game, however, are still haunting the internet.