There’s never been more interest in actual, genuine off-the-beaten-path travel than now. More and more tourists are searching out escape from the everyday—trips with fewer people, less (or preferably no) technology, and an opportunity to recalibrate and experience something authentic and life-affirming.
Stepping into the market with an offering that undoubtedly fits that definition is Gift of Go, who have launched an inaugural series of explorations into Brazil’s most remote and extraordinary regions for 2024.
Kicking things off is An Exploration of the Highlands of Brazil. A 14-day, 125-mile journey into the majestic Serra do Espinhaço departing on May 6th, a maximum of eight travelers and 10 expedition crew will trek, horseback ride, boat, bike, bushwack and overland their way across a labyrinth of lost historic trails and backroads in one of the planet’s most ecologically diverse places.
The trip promises Seussian landscapes, colonial villages and quilombos (former slave settlements), white sand beach fringed waterfalls, cola-colored rivers, bubbling hot springs and barely-visited UNESCO World Heritage sites. It will culminate at a famed Vesperata celebration in Diamantina, the UNESCO “city of diamonds.”
The Serra do Espinhaço was once the epicenter of the world’s diamond trade but has been abandoned and largely forgotten about by the outside world for close to 200 years. It’s home to three UNESCO destinations and two globally-renowned biodiversity hotspots in the Brazilian Savanna and Atlantic Rainforest. Yet despite this, its largest conservation unit at the Sempre Vivas National Park receives only a handful of visitors each year, and most of those are from the scientific community. What that effectively means is that, from a tourist perspective, you’ll have the place to yourself.
Experiences are broken up into four chapters. The Serra take visitors on an epic trek through the mountains. The Garden navigates Brazil’s hinterland of big cats and sharp plants, disappearing trails, forsaken ranches and disputed lands by pack-mule and jon-boat. The Sertão brings travelers to the lowlands along miles of open road to festive cow towns and legendary hospitality. Lastly, The Berço is the cradle, dramatic landscapes that lead to tales of hardship and glory and at its end, the slave-built highway that cascades into Diamantina.
Gift of Go will lead a collection of curated trips over the year. At 14, 21 and 28 days in length, they are meticulously researched and curated; designed to create deeply immersive, enriching experiences that are as demanding as they are rewarding and that have the power to change how we see the world.
In this sense, Gift of Go is pitching the trips less as vacations and more as immersive stories—more purposeful than recreational, more exhilarating than relaxing. Expect to be challenged by a diverse landscape of cultures, geographies and historic realities through constant immersion and candid, uncurated conversations and interactions with local people.
In the press release for their first experience, cofounder Eddie Lott notes that, “We are living in the Golden Age of picture-perfect places, carefully-crafted ‘authenticity’, and readily-collectible ‘once-in-a-lifetime’ experiences. GOGO trips are different—in our minds, there is simply nothing more compelling, profound, or enriching than experiencing real life in a world far from our own.”
Gift of Go slow travel experiences kick off in 2024 on May 6th and run across several months throughout the year. For details, check the 21-day A Diamantine Tale and epic 28-day Diamond/Wild Tales + Lost Trails. A limited number of bespoke itineraries are also available.