In the Czech Highlands, the forests surround the Svata Katerina Resort where a guest lies still on a massage table as an Ayurvedic practitioner moves warm oil rhythmically over their skin in the centuries-old ritual of abhyanga. In another part of the world, 5,000 miles away, in Miami’s glass-and-concrete Brickell district, a very different scene unfolds: a patient reclines beneath the futuristic glow of a red-light therapy chamber, one of the trending biohacking procedures, at Centner Wellness, while a machine calibrates their biomarkers in real time.
Both experiences, separated by continents and aesthetics, share the same mission: to slow, or perhaps even reverse, aging. The pursuit of eternal beauty, stretching back thousands of years, has taken on new urgency in 2025. The global biohacking market, valued at $24.5 billion in 2024, is projected to reach $111.3 billion by 2034. Meanwhile, the wellness tourism industry, with a 2024 valuation of $651 billion, is forecast to grow at an annual expenditure rate of 16.6% through 2027. While different in practice, they are making up the vast range of options available to those seeking to attempt to reverse aging locally or internationally.
“For a long time, biohacking lived in hyper-masculine spaces: think Brian Johnson’s $2 million blood plasma routines or Jeff Bezos chasing immortality with his giant biceps. It served as a men’s version of self-care, wrapped in spreadsheets and protein powder,” said Sasa Li, co-host of GlowJob podcast. “But now, it’s seeping into women’s conversations and the timing makes sense. Consumers are exhausted by the same ‘anti-aging’ narrative that brands like Estée Lauder have been spinning for a century. So now we have a new lexicon: biomimetic peptides, skin longevity, senescent reset, cellular reprogramming. It’s the same old desire, to look hot forever, but dressed up in Silicon Valley jargon,” added podcast co-host Julia Bellary.
Miami’s Biohacking Beauty Center
For founder of the Centner Wellness, Leila Centner, this is personal. In 2020, she was diagnosed with Lyme disease after months of debilitating fatigue, brain fog, and memory loss. “I used to memorize nine-digit numbers without blinking,” she says. “Suddenly, I couldn’t recall what happened yesterday. I thought I had a brain tumor.” She didn’t. And while the traditional system told her to get back on more antibiotics, she refused: “I said no. I knew I had to heal differently.”
She began by healing herself, becoming the patient zero of her own practice, experimenting with hyperbaric oxygen, red-light therapy, frequency beds, supplements, coffee enemas, and more. “I bought all the machines. My house turned into a clinic,” she laughs. What began as a 2,500-square-foot personal healing space became a 15,000-square-foot Miami biohacking flagship, now part of a growing portfolio of high-tech wellness system centers across Miami.
Leila Centner was no stranger to creating systems. As a former CFO and USC-trained auditor, her business acumen was grounded in precision and data. But in the absence of clear answers regarding her Lyme condition and how to best heal, she built her own path—traveling from Spain to Mexico to India, experimenting with red light therapy, supplements, detox regimens, and, also, spiritual work. “I realized this wasn’t just about me and my friends. This was a model for biohacking beauty,” that she could set-up in Miami for others to try. “I test everything on myself,” she says. “I do labs before and after. If it doesn’t improve my biomarkers, I don’t bring it in. It’s all about strengthening the body so it can heal itself,” Centner explains. “At Centner Wellness we don’t heal people. We give them the tools.”
“Consumers today are savvy; they know their ingredients and their formulations, so the ‘basics’ don’t impress anymore. That’s where biohacking comes in: it reframes skincare as optimization—like tracking your sleep cycle or hacking your workout—while promising to outsmart aging,” said Li of GlowJob.
So what does make the cut?
- Plasma Gel Injections: Spun from the patient’s own blood, this gel mimics the plumping effect of hyaluronic fillers—without foreign substances. Bonus: it heals while it enhances. “What sets plasma gel apart from conventional injectables is its dual action: immediate volumization coupled with regenerative stimulation. As it integrates into the tissue, the gel not only restores volume but also initiates healing processes, improving skin tone and elasticity over time,” said Dr. Michael Meighen (MD), musculoskeletal expert and health optimization specialist of Centner Wellness.
- PRFG (Platelet-Rich Fibrin Glue/Gel): PRFG, short for Platelet-Rich Fibrin Glue, builds on the popularity of PRP. By creating a gel-like matrix rich in platelets, growth factors, and fibrin, it offers regenerative medicine a biological scaffold designed to speed healing and rejuvenation. “Unlike PRP’s liquid state, PRFG forms a stable matrix that slowly releases regenerative factors, encouraging collagen synthesis, angiogenesis (new blood vessel growth), and tissue repair,” said Dr. Meighen. Already common in wound healing and orthopedics, PRFG is becoming a leading option in beauty treatments for skin rejuvenation, scar repair, and structural regeneration.
- Exosomes (Cell-Free Regenerative Messengers): Another frontier in biohacking beauty, exosomes are microscopic vesicles released by stem cells that act as the body’s natural communication system. “Packed with proteins, RNA, and growth factors, they can ‘reprogram’ target cells, reducing inflammation, stimulating regeneration, and enhancing collagen and elastin production,” said Dr. Meighen. Exosomes are already being applied in aesthetics for skin rejuvenation, scar reduction, and hair restoration. Because they are cell-free, exosomes bypass many of the risks and regulations associated with stem cell therapies, offering a potent yet safe path toward regenerative beauty.
Together, these treatments represent a paradigm shift in beauty. Instead of masking or filling, they stimulate the body’s innate healing powers, fostering a longer-lasting improvement.
“We’re building out protocols, automation, training systems. Once that’s in place, I can launch a center anywhere,” Center says. “It doesn’t need to be marble floors. It needs to be the right data, proper care, and the right people. I want to be the place people come to when nothing else has worked—and they leave glowing, from the inside out.”
Centner is also betting on a fundamental shift in consumer consciousness: “People are tired of numbing, of treating symptoms. They’re starting to ask different questions. What if my skin issue is tied to gut health? What if my anxiety is inflammation? That’s where the market is heading.”
Czechia’s Healing Forests and Mineral Springs
While Centner Wellness in Miami leads the future of tech-driven biohacking beauty techniques, a resort in the Czech Republic, Svata Katerina feels more like a place where time stands still.
Tucked between the towns of Pelhřimov and Telč, the resort sits surrounded by “a healing forest.” At its center is a 1,200-square-meter Ayurvedic pavilion, established in partnership with India’s renowned Kairali Group, where panchakarma detox, warm oil massages, specialized foods, and copper hydrotherapy baths, all work to reverse years of cellular damage. “Everything uses local elements: Bohemian herbs, Czech mineral waters, mountain air,” said Jan Čepek of Svata Katarina.
Guests receive personalized dosha assessments, prescribed daily meals made from organic and often foraged ingredients, and also drink curated mineral waters tapped from different geological depths. The center’s panchakarma program runs 10–21 days and includes daily Ayurvedic treatments, yoga meditation, and consultation with Keralan-trained doctors. Svata Katarina’s methodology attracts burned-out entrepreneurs, injured athletes, and recovering post-chemo patients across Europe.
Only a few hours drive away is Karlovy Vary, the famous spa town that started in the 14th century when Charles IV made it a royal retreat. Over centuries it became Europe’s most glamorous health spot. Visitors have included Goethe, Beethoven, Chopin and even Russian Czar Peter the Great. The town owes its fame to twelve main springs, each with its own mineral mix and temperature. The cooler springs sit around 20 °C and are said to help digestion; the hot ones over 70 °C are claimed to clean liver and pancreas. A traditional drinking ritual happens at dawn: people rise, take porcelain cups with built-in spouts and sip measured amounts.
“We don’t call it wellness here,” said Ljuba Osyková, chief physician of the Olympic Palace Luxury Spa Hotel. “We call it balneology — the science of bathing and drinking. It is a medical discipline in Czechia.”
The Olympic Palace itself tries to blend the grand feel of 19th‑century aristocratic spas with modern health tech. Its Art Nouveau façade hides a maze of treatment rooms. Here you can soak in mineral baths with natural salts, try carbon‑dioxide baths that supposedly oxygenate tissue, get peat wraps that pull out impurities, or receive extra‑oxygen therapy meant to speed cell repair. As soon as you check in, doctors run blood panels, high‑resolution ultrasounds and full‑body scans. The team then makes a personal plan that mixes traditional mineral treatments with the newest nutrition advice. “I would like to emphasize that getting a spa treatment is a real investment in your health. Professional care and an individual approach allow you to achieve the necessary regeneration and renewal of your physical and mental strength”, said Dr. Osyková.
“Our greatest inspiration is satisfied guests who return to us with confidence. Behind this success is our team, whose professionalism and heart complete the true magic of the Olympic Palace,” said Jan Lukeš, CEO of the Olympic Palace.
Scandinavian Molecular Skincare
Between biohacking machines and Ayurveda inspired retreats, another biohacking trend is on the rise: molecular skincare. From Iceland to Finland, Scandinavia is leading the conversation on what it takes to defy aging.
“We’re already seeing hints of the next big trend with neurocosmetics—the blend of mood, skin, and overall wellbeing. It’s beauty that doesn’t just show on your face but also impacts how you feel and that will resonate really well with younger Gen Z, Gen Alpha audiences,” said Julia Bellary of GlowJob podcast.
Rudolph Care: Eco-Certified Ingredients (Denmark)
Founded by former TV host Andrea Rudolph, Rudolph Care emerged from a pregnancy scare: while expecting her first child, Rudolph learned that many conventional beauty products contained harmful parabens and endocrine disruptors. What began as a personal quest turned into one of Scandinavia’s first eco-luxury skincare brands, certified organic and bearing the Nordic Swan Ecolabel.
But Rudolph Care is not just about what it leaves out. Its philosophy resonates with biohacking’s ethos of prevention: build resilience in the skin by avoiding toxins, protecting against oxidative stress, and restoring barrier function.
Lumene: Arctic in a Bottle (Finland)
No Scandinavian beauty story is complete without Lumene, the Finnish heritage brand that has reinvented itself around Arctic superfoods and biotechnology. Its formulas harness Nordic botanicals like cloudberries, birch sap, and Arctic spring water, each rich in antioxidants adapted to survive extreme environments.
In biohacking terms, Lumene is offering “adaptive resilience”: if a berry can survive six months of darkness and freezing cold, the same compounds may help human skin resist oxidative stress and aging.
Bodyologist: Skin as an Organ (Denmark)
Instead of approaching skincare as just another cosmetic category, Bodyologist—founded by Charlotte Winther Nørlev and Didde Juul—frames the skin as a living organ, one that deserves clinical-level care rather than surface treatment. Their formulations feature peptides, niacinamide, and hyaluronic acid, but are always anchored in dermatological research.
Bodyologist’s connection to biohacking is explicit: its co-founders describe their products as “body-care with purpose,” designed to strengthen the skin barrier, optimize hydration, and enhance cellular turnover.
Lernberger Stafsing: Hair as a Biomarker (Sweden)
In Sweden, co-founders Matias Lernberger and Patrick Stafsing reimagined haircare as more than beauty. Their brand Lernberger Stafsing treats hair as a kind of biomarker, a visible signal of health and balance, merging aesthetic performance with biohacking philosophy.Its line blends Scandinavian simplicity with molecular science: plant-based stem cells, micro-proteins, and probiotics that aim to restore scalp health and prolong the hair’s natural life cycle.
The founders argue that hair quality often reflects internal imbalances: stress, hormones, nutrition. They believe that treating the hair and scalp at a cellular level can enhance not just appearance but systemic well-being.
What Is The Future of Biohacking?
“After years of 15-step routines and aggressive active ingredients, consumers are waking up to the fact that they have been causing a lot of irritation & inflammation to their own skin. Inflammation is one of the biggest drivers of aging,” said Bellary of GlowJob.
The future isn’t about piling on more products, it’s about reversing the damage we already have, and Leila Centner couldn’t agree more: “Biohacking beauty, in its best form, is not about shortcuts. It’s about support. It’s about reminding the body what it’s already capable of when nourished, rested, and unafraid.”
Author’s note: This article is for educational and informational purposes only. It is not a substitute for professional medical advice, diagnosis, or treatment from a qualified healthcare provider.