Remote work is evolving. Each quarter, analysts at FlexJobs look at the industry trends connected with remote jobs. What’s apparent is that while remote job postings may take a dip some months, other months they continue to flourish and rise, and this is always balanced out by certain industries which tend to have more remote job postings in one quarter than others.
For example, overall remote job postings dipped by 7% in Q1 2025 compared to the last quarter 2024.
However, FlexJobs is keen to note in their Remote Work Economy Index for 2025 that several industries held steady and even gained traction, demonstrating that remote work is continuing to evolve rather than disappear.
Out of the remote jobs postings that FlexJobs analyzed, there are three specific fields that saw a significant growth rate of 20% or more within the past three months.
FlexJobs states: “Social media, administrative, and marketing roles led the way, each growing by 20% or more. These increases suggest remote work is becoming more specialized, with strong demand for roles that support digital communication, brand visibility, and smooth operations behind the scenes. For professionals interested in creative or organizational roles, these remote work trends point to promising opportunities.”
Let’s delve into each in further detail:
1. Social Media Remote Jobs
Social media has become a critical revenue stream for businesses of all sizes. As of 2023, approximately 60% of the world’s population–and 93% of internet users, use social media in some form, according to the Search Engine Journal, with most rotating between 6-7 social media platforms and networks each month. This number continues to increase every day, making social media a non-negotiable, integral part of any successful business strategy for companies who want to capture public attention and enter their markets fast.
This demand makes social media related jobs highly competitive an2d lucrative, leading to them being among the fastest growing remote job categories this year. Some of the core factors driving demand in this field include the rise of short-form video and micro-content, the need for monitoring trends closely and delving into social media audience engagement analytics, and the need to ensure engagement and conversions in competitive markets and industries.
Some of the most popular social media remote jobs (which you can also perform as a freelancer) include:
- Social media manager
- Influencer/content creator
- UGC coordinator
2. Administrative Remote Jobs
The next industry with a high surge in remote job postings over the past quarter is the administrative industry, with many roles which are easily accessible even for entry-level professionals.
Usually, glamorous roles in tech, AI, and marketing tend to steal the spotlight, but you shouldn’t underestimate the impact and support that administrative remote jobs can bring to companies, especially if you’re acting in a freelancer capacity. As companies seek to become more lean and efficient, they need skilled professionals who can keep their operations and projects running smoothly. This means you’ll need experience in managing tools like ClickUp, Notion, and project management tools like Monday.com, and you’ll also need to be an excellent communicator, stakeholder manager, and coordinator, and have good project delivery and organizational skills.
Some of the in-demand roles within administration include:
- Virtual assistant
- Project administrator/coordinator
- Executive assistant
3. Marketing Remote Jobs
Just like social media management (which is part of marketing), marketing roles are projected by the U.S. Bureau of Labor and Statistics to grow by 8% over the next few years, which is faster than the average job growth rate. Marketing talent is needed by all industries and in companies of all sizes and stages, including start-ups, B2B SaaS companies, large organizations, and even solopreneurs.
Some core drivers influencing the marketing industry include AI in marketing (especially Gen AI), reliance on data-driven strategies, and the demand for niche, SEO-optimized content that enables a brand to be relatable to their audience and stand out in a crowded market.
Some key remote roles in this field are:
- Digital marketing specialist
- SEO content strategist
- Email marketing manager
As remote work evolves, it’s important to adapt with the times and evolve your skill set as well. Here are three things you can do now to stay ahead so you’ll never need to step foot into an office again:
Don’t wait for perfect timing. Jump into what’s current, and begin developing new skills and aligning your positioning as an expert, so you can attract lucrative remote job opportunities. Learn using resources like YouTube, HubSpot, Coursera, edX, and LinkedIn Learning.
Lean into your expertise and understand your niche and sub-niche. Hone it and become a domain expert in your field.
Finally, improve your remote working skills, such as digital collaboration and communication, remote and hybrid team management, and self-paced motivation and time management.