This New Luxe Collab Is A Dream For Jetsetters And Skincare Junkies

Landing a Prada campaign is a big deal for any model, but when it’s your first one just before you’ve turned 18, it’s even more impressive. That was Madison Headrick’s first campaign, shot by Steven Meisel with makeup by Pat McGrath and hair by Guido Palau, no less.

“My first campaign will always be my favorite because it’s the most sentimental and the most memorable,” she recalls. “Working with Steven was always a big dream of mine, so to be able to work with him and for Prada of all brands, alongside Pat McGrath and Guido Palau, was such a surreal moment for me. I was just a kid in high school in South Carolina and the next week I was on set with these fashion icons. I remember it was this bleached brow, and these crazy nails and long hair extensions. Pat and Guido transformed me into this fashion alien and I looked nothing like myself. It was a world I just didn’t know existed. I owe a lot to that because it propelled my career forward.”

Ever since then, Headrick has been globetrotting to shoot one campaign after another for more than 15 years. That means she’s frequently on an airplane and having to battle the effects that has on her complexion. “All I’ve ever known is this constant on-the-go life,” she says. “A month ago, I only slept in a bed three nights out of the week thanks to red eyes. I think every model can say that they’ve washed their hair in a public bathroom sink at one point—it’s part of the game and we’re used to it. The biggest thing about having such a hectic travel schedule is you have no option but to only travel with a carry-on size luggage because you don’t have time for your luggage to get lost. Packing efficiently is non-negotiable. The travel size options I was finding for skincare are very generic brands that aren’t great. Or, if I’m going to buy my favorite luxury skincare lines, the travel size option is maybe a few dollars cheaper and I didn’t have time to squeeze it into little bottles.”

That’s how Headrick got the idea for Care-e-on, her company of on-the-go skincare. The En-Route Essentials Kit includes TSA-approved skincare minis that cover the essentials, tucked inside a chic case. Headrick used to create her own beauty kits, but this takes out all the guesswork so busy travelers can simply toss it into a suitcase without thinking about it. “This is such a game changer,” she says, noting it’s not just for travelers. “It could be a mom with a stroller and a diaper bag—anyone who’s on-the-go. It sounds dramatic, but it saves so much time and energy and helps promote self-care and skincare no matter where you are.”

That’s what makes her partnership with Casa Cipriani New York ideal. The first co-branded collaboration for each, a special Care-e-on x Casa Cipriani kit will be offered to every member of the Casa Cipriani community who stays in the hotel. “Our mission is to provide pleasant memories for our guests at Casa Cipriani and a comfortable environment that makes their life more enjoyable,” says Matteo Prodani, Hotel Manager, Casa Cipriani New York. “Food and service are of course our core, but wellness is an important part of our members’ experience and everyday life. Madison is a great member of our community with whom we share common values. Many of our members have a very active life, travel around the world and we think providing them with these little moments of love through skincare is giving them the attention they deserve, optimizing their time.”

The Care-e-on x Casa Cipriani kit includes an eye mask and Care-e-on skincare staples—the Cleared for Take-Off Hand Sanitizer, In the Clouds Facial Mist, Hydroboost Highdrating Pads and Flying Highdration Mask—inside an exclusive co-branded case. “It became evident to me that Care-e-on makes a lot of sense in the presence of hotels because anyone who’s staying in a hotel, whether it’s for business or vacation or even a staycation, they’re going to be traveling after, so I thought it’d be great to do something with a hotel group and Casa Cipriani specifically was super fitting,” Headrick says. “As a new brand, working with such an established and legendary brand like Cipriani is a huge honor for us.”

With a mutual appreciation for luxury travel, hospitality and art, Care-e-on and Casa Cipriani have plenty in common. “Every time I’ve stayed at a Cipriani, whether it’s their New York or Milan location, or eaten at one of their restaurants, the service is a 10,” Headrick says. “Their hospitality is unmatched and it’s always consistent. They remember your name when you walk in, and they prioritize customer satisfaction, which is always a big goal for brands, but especially for Care-e-on since we emphasize care for others. Most importantly, with Care-e-on, my goal was always to provide moments of self-care for people on-the-go when it seems tricky, like traveling when it can be stressful. The goal was to provide and transform and reshape the way people look at travel. Instead of it being a noisy plane or stressful ride, maybe it’s an opportunity to drown out the noise and focus on self-care and provide a moment of peace, which Casa also does. Whenever I check into Casa, I’m instantly transported to another place. That’s something that both the brands have in common, providing this peaceful space and relaxation.”

The Care-e-on x Casa Cipriani kit is the ultimate souvenir that’s pretty and practical. “It’s a genius idea because it’s something that someone’s actually going to use, probably within 24 hours of their hotel stay,” Headrick says. “It’s a little memento that reminds them of their trip, but it’s also super useful.”