NEW YORK âNovember 28, 2023 â Forbes today unveils its 13th annual Under 30 List for the Class of 2024, recognizing 600 leaders from North America, within 20 different industries, many of whom are creating meaningful change through their entrepreneurship.
âThis is one of the most diverse and ambitious Under 30 classes to-date, and particularly in terms of the scope of their work and impact of their leadership,â said Kristin Stoller, Senior Editor, Forbes Under 30. âThe large majority are founders or cofounders of a company, but creators and performers are also making their mark as they build their brands beyond traditional artistic scopes.â
Collectively, the Class of 2024 has raised $3.6 billion in fundraising and the celebrities, musicians and creators on the list captured a combined 780M+ social media following. Gen Z gained a stronger presence on this yearâs list, making up 33% of the list, up from 22% in 2023.â
Notable features on this yearâs list include:
- Kendall Jenner, while dozens of celebs lean on their famous names to hawk expensive spirits, Jenner started her tequila, 818, incognito.
- Jordan E. Cooper, Americaâs youngest Black American playwright in Broadway history, fresh off the success of his Tony-nominated play Ainât No Moâ;
- Rapper Alyssa âLattoâ Stephens, who is set to earn $12 million in 2023 from her music royalties, brand deals, acting appearances, and a tour alongside Lizzo;
- Energy lister Brennan Spellacy, whose company Patch has secured $84 million to fight climate change by allowing companies to buy carbon credits from project developers;
- Camila Victoriano, who has raised $13 million in funding and made deals with Paramount+ and Netflix to help bring Latino stories to the big screen.
Forbesâ Under 30 Class of 2024 highlights honorees across 20 different industries including: art and style, media, entertainment, education, science, enterprise tech, healthcare, energy, sports, consumer tech, music, finance, food and drink, social impact, manufacturing and industry, venture capital, marketing and advertising, retail and e-commerce, games, and social media.
To develop the list, Forbes convened an independent panel of expert judges, including MSNBC TV host, Symone Sanders-Townsend; Winnie Harlow, model and founder, Cay Skin; Swizz Beatz, Musician; Blu DeTiger, Musician; Ayesha Curry, founder, Sweet July; Phoenix Suns shooting guard Devin Booker; Call Her Daddyâs Alex Cooper; GitHub CEO Thomas Dohmke, amongst others.
ON THE COVER:
Under 30 alum Bad Bunny, Puerto Rican rapper and singer, who is fresh off the release of his fifth solo studio album, Nadie Sabe Lo Que Va a Pasar Mañana.
Model Kendall Jenner, who has scored modeling gigs with brands like Calvin Klein, Prada and Stella McCartney, and publicly launched her new business venture, 818 Tequila, in 2021. The company has gone on to produce $25 million in sales during 2022 alone, according to Forbes estimates.
The Under 30 list is a 365-day global platform, elevated by live summits in the U.S., Asia, Europe and the Middle East, a robust community on social channels, and supported by major brand marketers who tap into its power to fuel their own businesses. The Under 30 platform and community continues to expand globally to reflect the young disruptors from around the world who have rewritten rules, reshaped industries, and are breaking ground towards a brighter future. Details around Forbesâ 2024 global Under 30 events will be announced soon.
For the full list of Forbesâ Under 30 Class of 2024, visit: Forbes Under 30 Class of 2024
To join the conversation on social, follow #ForbesUnder30.
About Forbes
Forbes champions success by celebrating those who have made it, and those who aspire to make it. Forbes convenes and curates the most influential leaders and entrepreneurs who are driving change, transforming business and making a significant impact on the world. The Forbes brand today reaches more than 140 million people worldwide through its trusted journalism, signature LIVE and Forbes Virtual events, custom marketing programs and 46 licensed local editions in 78 countries. Forbes Mediaâs brand extensions include real estate, education and financial services license agreements.
Media contact:
Jocelyn Swift: Jswift@Forbes.com